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Notion is your online clothing boutique showcasing New Zealand designer fashion

Notion brings you a unique collection of women’s and men’s fashion clothing online, as well as jewellery and handbags, by leading and emerging New Zealand designers. Our range includes Beats, Courtney Pellow, Darlene Gore, DEVàL, GEO J OFFICIAL, Jane Sutherland, Jimmy D, Hailwood, ISBIM, Karen Walker Eyewear, Lapin, Minicami and Standard Issue.

Complementing our New Zealand fashion designers are International designers, Better World Fashion, Gillie and Marc, HUNTRLND and Zoe Karssen.

Passionate about fashion and the customer experience, Megan Fairley established Notion to showcase New Zealand designer clothing and accessories online, making them available to you, no matter where you are in New Zealand or the world.

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My Size

My Size is designed for you the customer.  Designed to enhance your shopping experience, and to focus on right fit first time.  My Size is designed for every gender, because we all love clothes!



25 Apr 2019

  High concept, laid back ease. Introducing one of New Zealand’s hottest emerging...

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5 Apr 2019

Thank you to the wonderful team at Next magazine for the recent article in April's edition on...

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Notion Fashion Designer Sale

2 Mar 2019

This coming Sunday the 10th of March is our Notion Fashion Designer sale.  It is located at the...

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  • Invitations to our exclusive VIP Notion events
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  • Sign up for 20% off the first order